June Junk Claim #2: Aveeno Not So Natural

Aveeno’s advertising that its products are all natural are the focus of June Junk Claim #2.

No Such Thing As Chemical Free In Cleaning & Beauty Products. Really. Really really.

There is no such thing as chemical free in cleaning and beauty products. Really.

What Is Natural? Lucky Magazine Misses It on Kiss My Face Liquid Rock

Greenwashing is rampant in the beauty industry and this post looks at how Lucky’s beauty editor may have fallen from the natural claims of Kiss My Face’s Liquid Rock.